PRESS RELEASES


BAG BOY ANNOUNCES RECORD SALES FOR THE SWING SETTER -- TRAINING AID DEVELOPED BY DAVID LEADBETTER
Swing Setter Exceeds 125,000 Units Sold In 2005, As Dynamic Brands Enjoys 4th
Consecutive Year Of Double-Digit Sales Growth For Golf Division


Orlando, Florida, January 26, 2006… Dynamic Brands, the parent company for The Bag Boy Company (Booth #3825), The Baby Jogger Company, and AMF Golf, today at the 2006 PGA Merchandise Show, announced that one year after unveiling the Swing Setter practice club -- developed by renowned teaching professional David Leadbetter and manufactured by The Bag Boy Company -- more than 125,000 units have been sold.

The success of Swing Setter in 2005, combined with Bag Boy’s continued growth in the golf bag, push cart and travel cover markets, has contributed to a more than 25% increase in sales for Dynamic Brands during each of the past four years, 2002-2005. In addition to the success of Swing Setter, Bag Boy product innovations such as the NXO Series golf bags, the EZ Fold push cart and the TXG travel cover, have contributed greatly to the Company’s sales growth.

“While Bag Boy has been regarded as a product innovator for the past 60 years, during the past four years we have unveiled some truly revolutionary products,” said David Boardman, Chief Executive Officer, Dynamic Brands. “As a complement to Bag Boy’s signature products which include innovative bags, carts and travels covers, Swing Setter sales have made a significant contribution to the overall growth of the company.”

The Swing Setter practice club was developed by Leadbetter, based on his expertise teaching golfers of all playing levels. The infomercial, which debuted on The Golf Channel in February, 2005, achieved record breaking sales numbers, and was recognized for having the highest media efficiency ratio on The Golf Channel. The Bag Boy division of Dynamic Brands has been responsible for all sales and distribution of the product at retail, resulting in substantial growth for the parent Company.

“David Leadbetter sets the standard for all teaching professionals,” adds Boardman. “While we expected the product to move at retail, year one of our partnership has far exceeded our expectations.”

The Swing Setter, which incorporates the four fundamentals of the David Leadbetter teaching philosophy; Grip, Plane, Release and Tempo, was designed with four unique components that enable golfers to build and maintain a consistent swing. The components include, a form molded grip featuring innovative fins and alignment guides for the pinky finger and thumbs that conveniently place a golfer’s hands on the club perfectly every time; a plane pointer that acts as an extension of the grip and allows golfers to view their swing plane and maintain a consistent swing; an EZ See Club Face located just beneath the grip that enables golfers to easily see their club face position throughout the entire swing; and two adjustable magnetic resistant balls designed to promote a proper wrist motion on the backswing, and proper release point at impact. The Swing Setter provides golfers with visual, auditory and kinesthetic feedback. This sensory feedback allows golfers to develop the feel for a consistent, repeatable and powerful golf swing without conscious swing thoughts.

“Incorporating my years of teaching experience, I believe that we’ve developed a training club that will enable golfers of all levels and abilities to easily understand and improve their swing mechanics, making the game more enjoyable,” said Leadbetter. “The Bag Boy team has done a tremendous job creating a buzz around the Swing Setter with retailers.”

The Swing Setter is 36” long and weighs 20.5 ounces-- roughly 50 percent more than an average 5-iron, and has an SRP of $150. For more information contact The Bag Boy Company at (800) 955-2269 or log on to www.bagboycompany.com




Dynamic Brands is the Parent Company for The Bag Boy Company, The Baby Jogger Company, and AMF Golf, incorporating three unique brand names under one corporate umbrella. The Bag Boy Company has been providing outstanding customer service and innovative products for over 58 years and has become an industry leader in the cart, travel cover and golf bag markets. The Baby Jogger Company, creator of the original jog stroller, has produced the finest quality jog strollers for the past 20 years establishing the Company as the most respected brand name in the industry. AMF Golf, a brand that has been a driving force in sports for over 50 years, offers a collection of high quality and value priced men’s, women’s and junior golf products. To learn more information about Bag Boy or its products log on to www.bagboycompany.com or www.amfgolf.com.